“Social Media—Facts, Fiction, and Financial Success”

Fareed at CHRISJohn Fareed, Principal of John Fareed Hospitality Consulting LLC, presented a keynote session at the 2015 Caribbean Hotel & Resort Investment Summit.

The program title was “Social Media—Facts, Fiction, and Financial Success.” In this up-to-the-minute presentation, Fareed discussed why social media has become the single most important marketing tool for the hospitality, travel and tourism industry; reviewed the emerging trends and available tools; and demonstrated how hoteliers can use the latest in technology to build revenue and promote their business. The event was held at the JW Marriott Marquis in Miami, FL.