“How To Pick The Best Brand And Affiliation For Your Hotel”
The primary intention of the workshop-styled session was to allow delegates the opportunity to interact with subject experts. The workshop’s lively discussion included topics such as the different affiliation options available to hotel owners, the differences between soft brands and traditional brands, importance of brands and affiliations to the success of a hotel, and the typical drivers of brand standards.
Other session leaders included Camilo Bolanos, VP Development & Real Estate, Hyatt Hotels Corporation and Roland Mouly, Vice President Development, Carlson Rezidor Hotel Group.
The Caribbean Hotel & Resort Investment Summit was produced by the Burba Hotel Network and held at the JW Marriott Marquis.