Koni Hospitality, a global leader in soft goods for the hospitality industry, retained John Fareed Hospitality Consulting LLC to develop and implement a strategic market planning process.
Koni Hospitality has retained John Fareed Hospitality Consulting LLC to develop and execute an effective strategic market planning process designed to win awareness and position the organization for continued growth.
Koni Hospitality is a leading supplier of soft goods to the hospitality industry. Clients include purchasing companies, design groups, management firms and hotel properties. The Koni product line includes bed covers, window treatments, fabrics, linens and bath accessories. The company was founded by design legend Koni Kim, considered a visionary in the field. The bedding and drapery concepts she introduced have become adopted and embraced by hotels and resorts worldwide and include the Westin Heavenly Bed® duvet ensemble which revolutionized the industry.